Guidi

Since 1896 Guido Guidi, Giovanni Rosellini, and Gino Ulivo established “ Conceria Guidi Rosellini” at Pescia in Tuscany. Here the art of leather tanning can be traced to the middle age when a guild of tanners and shoemakers existed since the XIV century.

Currently helmed by Ruggero Guidi, the tannery has supplied leather to some of the biggest fashion houses such as Prada, Maison Margiela & Rick Owens. Affectionately referred to as “Mr. Guidi” by all, he had long collected old workers' shoes and hiking boots. Fascinated by the historical aspect of the shoemaking process, the craftsmanship and the handmade nature, he decided to re-create the shoes. Showing the results of his experimentations around 2003 

Guidi is a leather tannery that has been making its own shoes since 2004. In the years since the company introduced its washed, soft-looking footwear & accessories it has become a staple for well-heeled cognoscenti. To the casual eye, Guidi shoes look well-worn even when they've just left the factory floor. But this lived-in appearance is crucial to the brand's appeal.